About Us

Parallel Consulting is a woman-owned small business located north of San Francisco in Petaluma, California. We specialize in applied behavioral research with an emphasis on developing practical software-based solutions for real world problems. We are committed to improving public health by translating foundational research into effective products. Parallel Consulting collaborates with the Children's Hospital of Philadelphia, a leader in the field of traffic safety, to develop educational technology to improve teen driving safety. We work closely with the Southern Illinois University's School of Medicine to improve medical education through advanced learning technologies. We have received funding from several government agencies, including the National Institutes of Health's National Institute of General Medical Sciences and Eunice Kennedy Shriver National Institute of Child Health & Human Development, the Army Research Institute, the National Science Foundation, CERDEC, DARPA and others.

We are always interested in working with new clients and partners.

Please contact us by email:

info at parallel-consulting.com

Our Team

Noelle LaVoie

Founder, owner and manager of Parallel Consulting, Noelle has a PhD in Cognitive Psychology from the University of Colorado, Boulder. She leads several projects to translate foundational research into useful applications in the areas of driving safety, medical education, online learning, and military training of teams. She has worked extensively in high tech and education, developing innovative applications and providing in-depth user research. Noelle's research and development has focused on using advanced technologies to improve driver's education, medical education, automated scoring, team communication analysis, and online learning.

James Parker

James holds an MA in Cognitive Psychology and has research experience in academic and industry settings. At Parallel Consulting he contributes to the design, development, and testing of applications of advanced technologies including project management and statistical support. James also has over 10 years experience developing training and educational videos. His knowledge of digital video is extensive and has been applied for both training and artistic purposes on a number of different projects.

Paul Hayes

Paul Hayes has over 30 years experience in software programming in a variety of languages and platforms. He has proven success in creating and improving software products, from initial concept to bringing to market. Paul acts as Lead Developer for Parallel Consulting on several projects, including our driver training products and medical education software. Paul is also a professional chocolatier.

Dave Farnham

Dave holds degrees in Computer Science & Mathematics with decades of industry software experience in a diverse career which includes computer graphics, university instruction, several aerospace instruments, multiple R&D labs, and was a principal software architect for several startups in Boulder, CO. At Parallel Consulting he's a data scientist and software architect. When he's not at his desk he's probably fly fishing or curating his music collection.


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